04.11.2024
VILLIGER is adding two new cigarillo alternatives to its product line. These come without filter or added flavoring for pure tobacco enjoyment. In Germany, AMERICANOS cigarillos will be available in the beloved SUMATRA and BRASIL varieties starting November 2024.
With the introduction of the new AMERICANOS cigarillos, VILLIGER SÖHNE GmbH is showcasing its expertise in terms of product variety. With this new launch, the company emphasizes the continued importance of the classic cigarillo segment without filter or added flavoring.
“We are proud to welcome a new addition to our successful AMERICANOS brand, which has built its reputation on full-flavored closed-head cigars. Our new AMERICANOS cigarillos meet the consistently high demand for pure tobacco enjoyment. We offer connoisseurs a high-quality alternative in a segment of considerable relevance,” explains product manager Fabian Steffen.
AMERICANOS SUMATRA boast a pleasant, medium-strength tobacco blend from Indonesia, refined with Caribbean tobaccos. This combination gives the cigarillo a unique flavor that begs to be enjoyed.
AMERICANOS BRASIL offer the perfect taste experience for those who prefer more intense flavors. The tobacco blend is based on the Sumatra variety. The dark Arapiraca wrapper from Brazil provides an extraordinary spice that skillfully pampers even the most discerning palate.
Both cigarillo variants are presented in a modern, high-quality metal case of 20, which is visually and haptically impressive. The soft-touch surface and elegant embossing turn every single pack into a piece of jewelry.
The new AMERICANOS cigarillos will be available in German stores starting November 2024. With a selling price of €6.80 per pack, they deliver excellent value for money.
For retailers, the AMERICANOS SUMATRA and BRASIL cigarillos offer an attractive taste experience and fulfill the sustained demand for classic, filter-free cigarillos. To create an attractive presentation at the Point of Sale, VILLIGER supports retailers with various sales promotion materials. The packaging unit of 5 x 20 pieces also enables flexible inventory management. By adding these two cigarillo varieties to the successful AMERICANOS brand, VILLIGER is once again cementing its position as an innovative and traditional supplier in the tobacco market.
AMERICANOS Sumatra Details
Wrapper: Ecuador
Filler: Brasil / Java / Oriental / Caribbean tobaccos
Length: 81 mm
Ring gauge: 8.1 mm
Contents: 20 cigarillos
Retail price: €6.80 per pack
AMERICANOS Brasil Details
Wrapper: Arapiraca (Brazil)
Filler: Brasil / Java / Oriental / Caribbean tobaccos
Length: 81 mm
Ring gauge: 8.1 mm
Contents: 20 cigarillos
Retail price: €6.80 per pack